Troy Waugh, CPA, MBA - 

Founder, CEO and President

Power Up Your Profits: 31 Days to Better Selling, First Edition is for accountants and consultants who want to adapt to the newly competitive culture for the best clients.  The book is written in 31 chapters so that a chapter can be read daily in about 15-20 minutes.  Accountants and consultants who have focused their careers on building technical expertise will want to read this book.  The core competency - marketing - envisioned by the AICPA, is that firms must become more market driven and have improved communications skills.  This book is a major contribution for those wanting to follow this vision.

What others have said about Power Up Your Profits:

"An excellent book written for the business-minded professional.  A must read for every owner of an accounting or consulting firm...in fact, any business owner...seeking to improve sales and drive profits."

– Denis M. Field

  Chairman and CEO

  BDO Seidman, LLP

“One of the most practical books on the subject that I ever read…. His ease of presentation and use of real experiences by CPA’s should make it mandatory reading by young, and not-so-young, CPA’s….Great Job! Congratulations!”

– Frank P. Orlando, CPA  

   Managing Partner

   Parente, Randolph, Orlando, Carey

   & Associates

"If you are serious about making rain for your firm this is ‘must read’ material. . .very enjoyable, powerful and to the point."

– Allan Koltin, President, PDI

“This is a tremendous addition to the literature on selling. I can’t wait to get this into the hands of professionals, including my clients.”

– David Cottle, CPA, CMC

“Predictable results can only come from a marketing and sales system and that is what Troy Waugh provides in Power Up Your Profits.  The book is a must read for partners and future partners.”

– L. Gary Boomer, CPA

   Chief Executive Officer

   Boomer Consulting

Acrobat format!

Table of Contents:

Part I. Better Selling Helps Clients

Part II.  Better Selling is in the Mind

Part III.  Target Better Clients

Part IV.  Power Tools for Better Selling

Part V.  All Selling is Personal Selling

Part VI. Build Your Profits By Building Your Client

Part VII.  Lead with Sales and Marketing

Click HERE to order copies and download

a sample chapter from Power Up Your

Profits in Adobe Acrobat format!